Job Description

Social Media & Influencer Growth Manager

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Role Summary

Were looking for a Social Media & Influencer Growth Manager who thrives where short-form video, AI-powered tools, and data-driven insights meet. In this role, you will publish 3-5 engaging TikTok and Instagram Reels each day, guide and support 2030 micro-creators each quarter, and dedicate one day a week to social DMs and email so our content answers real customer questions. Our culture values curiosity, respect, and continuous learningeveryones ideas are welcome and heard.

Core Responsibilities

• Short-Form Content Engine (AI-Assisted) Ideate, script, film, edit, and post 35 TikTok/IG Reels daily. Leverage Gen-AI tools (e.g., ChatGPT, Opus Clip, Adobe Firefly) to scale output efficiently while maintaining quality, and build a reusable template library for hooks, captions, and thumbnails.
• Influencer Program & AI Discovery Identify, brief, and collaborate with 2030 micro-creators each quarter through platforms like Modash AI and Insense. Automate agreements and performance tracking with Zapier/Make (or equivalent) feeding a shared Notion dashboard.
• Community Care Own social DMs and email support one day per week. Surface FAQs with AI summarization and transform them into fresh content within 24 hours, maintaining an average first-response time under two hours.
• Growth Analytics & Experimentation Build weekly dashboards (GA4, TikTok Analytics, Supermetrics) with GPT-based anomaly alerts. Run A/B tests on hooks, captions, and posting cadence; apply predictive models to prioritize experiments responsibly.
• Automation Champion Design no-code workflows (e.g., Gumloop, Lindy, Make.com) that syndicate posts, tag influencer UGC, and organize creative assetsreducing repetitive manual tasks and empowering the team to focus on high-impact work.

Qualifications

• 13 yrs hands-on TikTok/IG short-form creation (? 50 portfolio videos) plus demonstrable use of AI tools (ChatGPT, Opus Clip, ElevenLabs, Firefly) for ideation or editing.
• Experience managing influencers or UGC creatorsincluding AI-assisted prospecting & performance dashboards.
• Comfort building no-code automations in Zapier or Make.com to streamline content inspiration, operations, and workflows.
• Data-savvy: can interpret view-through, save/share rates, and influencer CPA to iterate rapidly.
• On-camera confidence, bias for action, and growth mindset.
• Bonus: Paid social boosting, Canva/Figma motion graphics, and prior work in food, fitness, or mom-life niches.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Other

Industries

• Technology, Information and Internet

Job Tags

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