The Marketing Copywriter and Editor is a key member of the Creative Team, blending strong writing skills with strategic insight and editorial excellence. The role works closely with Bethel’s Marketing Manager to execute marketing materials for campaigns to support the overall vision of Bethel.
The marketing copywriter and editor is responsible for crafting compelling and persuasive written content for marketing materials, such as website copy, emails, social media posts, advertisements etc, to engage the target audience and drive desired call to actions. They are responsible for effectively communicating Bethel’s brand message and value proposition while working closely with the marketing team to understand campaign objectives and analyze data to measure the effectiveness of their writing.
In addition to copywriting skills, this role requires a deep understanding of marketing principles, audience engagement, and persuasive storytelling to drive awareness, engagement, and action. This person is responsible for crafting compelling, brand-aligned copy that reflects the heart, voice, and tone of Bethel Church and its ministries, ensuring every piece of content serves a broader marketing objective. From digital to print, social media to email campaigns, this person ensures consistency in messaging and maintains high editorial standards in alignment with Bethel’s style guides (AP Style combined with Bethel’s tone) .
Beyond content creation, this role also supports various teams by providing content reviews, and guidance to maintain a cohesive brand voice across all communication platforms.
Job Requirements
A passion for the Lord, a love of words, and a keen mind for doing things with excellence and wisdom.
Grammatical proficiency in several writing styles, including AP style and MLA style
Well-acquainted with Storybrand model of marketing and messaging
An ability to describe product features in a creative and informative way
Excellent writing and editing skills in English
Work experience as a Copywriter, Content Writer, Editor, or similar role preferred
Basic knowledge of SEO and keyword research tools preferred
Hands-on experience with Content Management Systems or Email Service Platforms (e.g. Mailchimp, Hubspot, ActiveCampaign, etc.) preferred
Strong time-management skills
Strong, self-starting work ethic
A deep affection for the Church, locally and globally
A desire to grow and learn
- Health Care Plan (Medical, Dental & Vision)
- Life Insurance (Basic, Voluntary & AD&D)
- TeleHealth : HealthiestYou (24 hour doctor/prescription access)
- Wellness Resources
- Paid Time Off (Vacation, Sick, Jury Duty, Bereavement Leave & Public Holidays)
- Cafeteria 125 Benefit Premium Pre-Taxing Option
- Retirement Plan (403b, IRA) with Retirement Fund Matching
- Free Bethel.TV Equip Plan (Exclusive access to conferences, services, classes, shows, and more!)
- Free Bethel Leaders Network **ENGAGE** membership - Full Access to the Online Platform
- Free Staff Lunches
- 20% Discount on most Items in the Bethel Bookstore and Bethel Music online store
- Invitation to attend Select Conferences
- Opportunity to work with some of the most passionate lovers of Jesus in the world!
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